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The Freelance Designer: How to Get Your First Client in Kenya
Courses Illustration & Graphic Design

The Freelance Designer: How to Get Your First Client in Kenya

This is the "Profit" course. Learn how to turn your design skills into a real business by finding and keeping well-paying clients.
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Digital Moran
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What Will You Learn?

Learn how to price your design services based on value, not just time.
Discover 3 proven strategies to find your first clients (online and offline).
Write a compelling pitch or proposal that wins you the job.
Understand the basics of client communication and project management.
Know how to send an invoice and get paid professionally.

About This Course

You have the skills. You have the portfolio. Now, you need the "Profit." This course is the missing link that teaches you the business of being a freelance designer. A great designer who can't find clients will fail, but an average designer who knows how to market themselves will thrive.


This course is pure, actionable strategy designed for the Kenyan market. We will teach you how to price your work (no more guessing). We'll show you where to find your first clients—both offline in your community and online in Kenyan Facebook groups and global platforms like Upwork. Most importantly, we'll teach you how to write a pitch that gets a "Yes."


This is the "Profit Playbook." By the end of this course, you will have a clear plan to get your first paying client within 30 days. You will stop being a student and become a business owner.


Requirements

A professional portfolio of 3-5 projects (from our Portfolio course).
A solid skill in at least one design tool (e.g., Canva, Illustrator).
A reliable internet connection.
The courage to start pitching yourself as a professional.
Requirements

FAQ

Check the frequently asked questions about this course.

How much should I charge for a logo in Kenya?
We cover this! We'll teach you how to stop charging by the hour and start pricing based on the value you provide to the client.
Where is the best place to find clients in Kenya?
We'll show you the "offline" methods (community) and "online" methods (Facebook groups, Upwork) so you can build multiple streams of leads.
I'm not good at "selling." Is this course for me?
This course will teach you that "selling" is just about showing a client how you can solve their problem. We'll give you scripts and templates.
How do I get paid by international clients?
We will cover the basics of receiving payments from platforms like Upwork and other online payment methods available to Kenyans.
What if clients say I'm too expensive?
This course will teach you how to build your value and attract better clients, so you're not competing on price alone.

Prerequisites

We recommend completing the prerequisites for more effective learning.

Required
Graphic Design Foundations: The Complete Beginner's Guide

Graphic Design Foundations: The Complete Beginner's Guide 2105
Free
Required
Adobe Photoshop: The Ultimate Guide

Adobe Photoshop: The Ultimate Guide 2030
Free
Required
Adobe Illustrator: From Zero to Pro

Adobe Illustrator: From Zero to Pro 2033
Free
Required
Adobe Indesign: Mastering Layout and Print Design

Adobe Indesign: Mastering Layout and Print Design 2036
Free
Required
Canva: Design for Social Media and Business

Canva: Design for Social Media and Business 2094
Free
Required
Affinity Designer, Photo, and Publisher: The Complete Guide

Affinity Designer, Photo, and Publisher: The Complete Guide 2112
Free
Digital Moran
Digital Moran
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44 Courses
1759 Students
Digital Moran is a community-based talent incubator and grassroots tech movement. It is dedicated to empowering rural and underprivileged youth in Kenya by providing free, accessible digital skills training. The organization's mission is to challenge the belief that success can only be found in the city. It provides a direct path from learning to earning by equipping youth with high-value digital skills in areas like web design, graphic design, digital marketing, and AI. Digital Moran operates on a "tools, not handouts" philosophy. It consists of two main parts: the Digital Moran Academy, a free online learning hub with over 50 courses, and the Digital Moran Agency, an exclusive marketplace that ...
Digital Moran
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Duration
1:00 Hours
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Created Date
7 Nov 2025
Updated Date
11 Nov 2025
Digital Moran
Digital Moran

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